Stefanie Maragna

Stefanie Maragna
Stef Maragna is the VP, Corporate Marketing at Host Analytics. She has 20+ years’ experience in sales and marketing. Stef has a strong track record of success in sales, account management, brand and web management, lead generation, field marketing and events, customer programs, and communications. An accomplished events professional with expertise in both the corporate and meeting services environment, her expertise extends to company sales meetings, executive programs, user conferences, incentive programs, and trade shows. In her spare time, she utilizes her expertise providing advice for charitable organizations and boards
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Recent Posts

  • Formed in 1970, National Public Radio serves the nation with news, interviews, and entertainment by way of a network of local affiliates.  

    A $200 million annual operating budget feeds over 1,000 stations around the country with NPR programming, which draws 36.6 million weekly listeners to programs such as All Things Considered and Morning Edition. Data-driven insights keep the mix lively and spending in check.

    “NPR is responsible for the programs that we put on; our member partners pay us dues that cover their fees. It's kind of like an a la carte program where they sign up for Morning

    Posted by on July 18, 2017
  • Over the past 10 years, the role of the CFO has clearly evolved from that of a back-office scorekeeper to that of strategic business partner and beyond. 

    That includes representing the organization with customers, partners, and other external stakeholders.  What’s driving these changes?  What new skill sets does this require?  Are we asking too much of CFOs?  This was the topic of a recent article published by Insight Magazine, including comments by Host Analytics own CFO Ian Charles, and others. 

    Are We Asking Too Much of CFOs?

    The article ponders the question – “Is pushing and pulling

    Posted by on July 12, 2017
    Topics: CFO
  • While planning for Host Analytics World 2017 was a huge task, I must say we had a blast welcoming and hosting more than 700 EPM rockstars in the iconic home of country music, Nashville. 

    A year of preparation all led to an amazing event packed full of highlights, insights, customer interactions, and many takeaways to make every attendee’s experience the best it could be.

    In case there's anything you missed, or if perhaps you could not be with us, here's my rundown of the top 5 highlights from Host Analytics World 2017 – Perform.

    #5 - Tic and Tie Went #AWOL

    Host Analytics mascots Tic and Tie

    Posted by on June 28, 2017
  • LT Apparel may not be a household name, but its clothing lines are present in many households. 

    Think about children’s clothing brands such as Healthtex, French Toast, Adidas, Carhartt, and Lee Uniforms.  Then add them up – family-owned LT Apparel’s clothing sales total well over $500M per year.

    Hitting the Wall with Excel

    Prior to implementing Host Analytics, the Finance department at LT Apparel was managing budgeting and reporting using Excel.  The Excel files were getting unwieldy.  They were error prone, and the budgeting process was dragging on for five months.  According to Lee

    Posted by on June 20, 2017
    Topics: Planning
  • Whether you're a new or expert user of the Host Analytics Enterprise Performance Platform, there's always something to be learned when customers get together. 

    Such was the case during the fireside chat with customers held on day 1 of Host Analytics World 2017 in Nashville.  

    Moderator Ron Baden, SVP of Services, gathered a panel of five finance executives in various stages of using Host Analytics to transform their organizations' planning, consolidation, and reporting capabilities.  The panelists included:

    Posted by on June 14, 2017
  •  

    Most of us know Daymond John as one of the sharks of Shark Tank, the unscripted ABC primetime drama wherein entrepreneurs pitch for funding from titans of business.

    John, founder of FUBU and worth an estimated $300 million, told the gathered attendees at Host Analytics World 2017 how he defines success.

    "I always thought success was a bank account. A name on a card. The size of a house. A title. How many friends. How many people acknowledge you. But success is not that. Success is, amid constant change, doing everything you love," John said from the stage, addressing a freshly caffeinated

    Posted by on June 7, 2017