This basically involved identifying the key metrics or KPIs the executives wanted to see on their computer screens when they logged on each day. Once these were determined, we then started developing the reports and charts that would be displayed. This included metrics related to Sales, Expenses, Employees, and Customers.
They play an important part in monitoring financial and operational results on a regular basis, and highlighting areas that might need attention. But there are many considerations here:
These are questions that were addressed at a panel
However CFOs, CEOs, and other executives should ensure they are using a mix of both lagging and leading KPIs to understand how the business is performing currently, as well as how it may perform in the future.
Consider two cellular communication companies. Company “A” closely monitors the number of